Shenil Cooray

UI/UX Designer

Kadawatha, LK.

About

Dynamic UI/UX Designer with over a year of experience, specializing in crafting intuitive websites, web applications, and design systems across 12 diverse industries including B2B, SaaS, e-commerce, and hospitality. Proven ability to lead projects from user research and usability testing through developer handoff and QA, consistently delivering impactful solutions. Successfully drove a 75% conversion increase and a 35% lead increase across 40+ client proposals and projects, collaborating effectively with engineering, development, and marketing teams.

Work

Acendae

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UI/UX Designer

N/A, N/A, Netherlands

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Summary

Led UI/UX design initiatives across Experience, Engineering, Development, and Marketing teams, delivering cross-functional design solutions for diverse industries.

Highlights

Spearheaded the design and delivery of over 40 client proposals and live projects, consistently meeting deadlines and achieving a high proposal acceptance rate.

Conducted comprehensive user research and usability testing on every project, leveraging insights to define user flows, layouts, and content prior to developer handoff.

Developed and implemented a full design system and component library, establishing consistency standards that reduced design inconsistency across all future projects.

Standardized developer handoff documentation, including button states, linkages, and animations, significantly streamlining collaboration and improving efficiency for engineering teams.

Executed rigorous manual QA across multiple browsers and devices before each release, ensuring high design accuracy and proactively resolving issues before client presentation.

Freelance

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Digital Marketing

N/A, N/A, N/A

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Summary

Managed comprehensive social media strategies, ad campaigns, and content creation for seven diverse business clients, enhancing their online presence and engagement.

Highlights

Developed and executed social media strategies, ad campaigns, and compelling content across Instagram, Facebook, and TikTok for seven distinct business clients.

Created engaging visual and short-form video content utilizing tools such as Canva, CapCut, Adobe Photoshop, Adobe Premiere Pro, and ElevenLabs.

Successfully delivered tailored digital marketing solutions, supporting clients like Colombo Impex and DineWay Restaurant in achieving their online engagement goals.

Education

Informatics Institute of Technology

Colombo, Western Province, Sri Lanka
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BSc (Hons) Computer Science

Lyceum International School, Gampaha

Gampaha, Western Province, Sri Lanka
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Cambridge A Levels General Studies

Lyceum International School, Gampaha

Gampaha, Western Province, Sri Lanka
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Cambridge O Levels General Studies

Awards

Annual Inter House Cricket Championships Runners-up (Under 15 Boys)

Lyceum International School

Achieved Runners-up position in the Annual Inter House Cricket Championships in the Under 15 Boys category.

Annual Inter House Cricket Championships Winners (Under 13 Boys)

Lyceum International School

Awarded for winning the Annual Inter House Cricket Championships in the Under 13 Boys category.

Skills

Core UX

Design Thinking, UX Audits, Usability Testing, User Research, User Journey Mapping, User Personas.

Systems & Delivery

Design Systems, Component Libraries, Developer Handoff, Interactive Prototyping.

Platforms

Responsive Web Design, iOS App Design, Android App Design.

Testing Types

Manual Testing, Functional Testing, Regression Testing, Cross-Browser Testing, Cross-Platform Testing, Mobile Testing.

QA Process

Bug Tracking, Test Case Creation, Release Verification.

Design & Prototyping Tools

Figma, Framer, FigJam, Spline, Adobe XD, Sketch, Photoshop, Illustration.

Build Tools

Canva, CapCut, Webflow, WordPress.

Frontend Development

HTML, CSS, JavaScript, React, Angular, Tailwind.

Backend & Mobile Development

Node.js, Firebase, Python, Java, Flutter, Dart.

References

Prabhath Rathnayaka

UI/UX Designer, Arventics, BSc in Computing and Information Systems. Email: prabathr651@gmail.com, Contact: +94 75 396 5737

Asini Silva

Assistant Lecturer, Informatics Institute of Technology. Email: asini.s@iit.ac.lk, Contact: +94 77 163 4239

Projects

Global Card Shop

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Summary

Redesigned an e-commerce WordPress store and developed a custom UX tool for managing collectible card inventory.

CeylonBridge

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Summary

Designed a B2B marketplace web application and comprehensive brand collateral to connect Sri Lankan farmers with European markets.

UpliftBrands

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Summary

Redesigned the website and developed a high-converting landing page for a brand-strategy business.

Rootzz of Nature

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Summary

Designed a comprehensive website for a Sri Lankan jackfruit food brand, focusing on user experience and brand representation as part of Acendae.